BTS of our Christmas ad: be in to win £500!

UNiDAYS 🤝 Pictures for the People

Besties, we’ve done it. It’s the collab of the year! We teamed up with Pictures for the People, a social enterprise supported by Jobcentre Plus and The Prince’s Trust to create our first-ever Christmas ad. ✨

BTS: what really went down

To capture the student vibes, we took over an aesthetic London house and went full Pinterest mood board on it. We filmed all of the ad scenes across 4 rooms in the house! Our star, Caitlin Ann, is a student with nearly half a million TikTok followers and a wardrobe that’s basically got a personality of its own.

Picture this: a full house with the cast, a 20-strong crew, everyone queuing for the downstairs loo, and a single pod Nespresso machine powering us through it all. Oh, and TikTok royalty—Aunty Bemi was on set serving iconic energy—immaculate.

And while we’d love to spill every single secret, we’ll hold back (for now). But we will tease you with some behind-the-scenes gold—snaps 🫶

Spot the brands

Our ad is a whole mood. Watch closely, and you’ll spot some absolute gems from these iconic brands:

Samsung: Samsung Galaxy Tab—’cos multitasking is life

The Fragrance Shop: 1 Million by Rabanne—smell rich, even if your bank account says otherwise

Oh Polly: halterneck lace-up bubble hem mini dress—serving hot girl winter realness

boohoo: halterneck sequin mini dress—to sparkle louder than Mariah Carey in December

Dr. Martens: off-white Combs Tech boot—where rugged meets runway

Superdry: hooded microfibre sports puffer jacket—cosy AND cool? Yes, plz

ASOS: ASOS DESIGN boxy oversized shirt in crinkle velvet in burgundy—for those “I woke up like this” ‘fits

And guess what? You can snag ALL of these with your UNiDAYS discount—why pay full price when you can slay and save? 💸

A couple of “Easter eggs”

When you watch the ad, see if you can spot some of the ‘lil touches we added for extra spice:

• The time and date on the laptop is Monday 4th Dec at 20:11, this is a nod to 2011—the year UNiDAYS was founded
• The time on the phone is 11:50 which hints at the fact that UNiDAYS is in 115 markets!

We understood the assignment tbh…

Watch our ad

Stop what you’re doing and hit play! Watch our full ad here ↩️

@myunidays This #Christmas ♬ original sound - myunidays

Be in to win £500

Who doesn’t want to start 2025 with a shopping spree? We’re giving away a £500 voucher, and it’s SO easy to enter:

1. Watch our full ad
2. Count how many creators you spot
3. Drop your answer here

That’s it. Seriously. So get comfy, hit play, and start counting. Your next big haul could be just one answer away. 🤑

Image source: Pictures for the People