Boux Avenue

Boux Avenue create beautifully-designed lingerie, sleepwear and swimwear to make every woman feel confident whatever her shape or style. From t-shirt bras to luxurious lingerie sets, sumptuous sleepwear, it's the go-to destination for your lingerie drawer must-haves!

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Boux Avenue

Online

Offer

Extra 5% Off Sale

Online

Offer

20% Off full price items

Online

Offer

3 for £18 on Knickers

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Which Goddess inspired swim look is for you?

Maxi Kaftan
Haiti
Dominica
Havana

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Goddess Swim

A range of styles with stunning prints to bring out your inner goddess 😍

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Shop the Boho Swim Collection 👙

Embrace summer vibes with Boux's new swimwear collection designed for every body 🧡

Shop the Boho Swim Collection 👙

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Sharpen Up

Introducing the new collection. Make a statement, show confidence and be THE boss!

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The latest Lounge Collection from Boux

From seamless smoothing sets, unitards, soft fluid fabrics and luxe lightweight sweats!

The latest Lounge Collection from Boux

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Flavour of the month: PINK! 💖

Pink is EVERYONE'S new statement colour right now! Check out everything bold, sexy and Pink at Boux!

Flavour of the month: PINK! 💖

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YOU ARE ICONIC 🤍

The Iconic collection is here! Your favourite all here at Boux!

YOU ARE ICONIC 🤍

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3 for £18 on Knickers!

Your fave styles in a bundle offer! You don't want to miss out!

3 for £18 on Knickers!

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In Store Bra Fitting!

Don't forget to book your in-store bra fitting experience online now and find some great fits!

In Store Bra Fitting!

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New In Lingerie 💋

Shop all the latest lingerie styles now at Boux Avenue

New In Lingerie 💋

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