Founded in 2014 by Dany Dos Santos and Maxime Schwab, two self-made designers from Dijon, Drôle de Monsieur creates awardrobe of unique and wearable pieces. The brand imagines the reunion between the Seventies, known for its vibrant prints and iconic design, and the Nineties, referencing the designer’s personal memories from their youth, an era that was strongly influenced by the arrival of rap and hip-hop in France